Gardner Aerospace had increased the floor space from 12m x 8m to 16.5m x 8m on the basis that there would be no first floor. Given that the space had increased by a little over 30% from 2012 the design actually made it look at least twice the size of the 2012 project and so produced twice the presence.
Our designer had the idea that we should maintain the impression that the structure did have a first floor and so with that and a long list of must haves from our client the design was born, in sketch form and then once agreed translated into what you see in the photograph.
The Signature illuminated pink acrylic, which seems to now have become the Gardner signature was of course one of the features, along with the 3D fins that created a semi private seating area. This feature alone generated many positive comments from visitors, other exhibitors and competitors of Priority. In fact our client passed on a very nice compliment from a passer-by of whish she was very proud “ I love the design of this stand it is the best in the show in my opinion” Now we do not have the name of said person but we do know he was from Rockwell. So if Mr. Rockwell employee in reading this, the team at Priority would like to thank you very much indeed! The whole Priority team worked hard to create this beauty so all compliments are welcome!!
Gardner’s products were exhibited slightly differently this year in that they we grouped in categories and were labelled as such. The use of black with the white gloss created a bold, strong yet contemporary look. The lighting design was executed perfectly for exhibits and general lighting, there were last minute changes to one of the exhibit areas but we were able to overcome this on site and make sure that was illuminated too.
Our client was delighted with the finished product and the levels of service the team at Priority deliver every time.